I have been working as an Art Director at Digitas with my time mainly being allocated to Comcast. In these past few years work has ranged from commercial concepting, editing spots for weeks on end, print work and OOH work, ADing a photoshoot with Todd Selby, creating entertaining tutorial online content, but the primary focus being on digital work. So. A lot of banner ads. Like…. A lot, a lot.
Digitas has been working on site development for the financial asset management company BlackRock. I was given the opportunity to work on the pitch of this new site, which turned into a much larger project. The execution will ultimately not be done for the launch of the site, but BlackRock’s CMO Frank Cooper will be executing this initiative over 2019 and into the future.
The concept was created by myself and Tiffany Sculark and I executed the presentation, mockups, and imagery.
I have been the HCP Senior AD for the yet-to-launch Abbvie product Rinvoq (eczema indication) since July 2020. My projects have ranged from patient testimonial videos, photoshoot ideation/ production, dosing guides, swag for Abbvie, meeting theme design, violator designs, MOA illustrations, photoshoot board-o-matic creation, ISA designs, presentation design, and so on and so forth. I am the go-to muscle for our creative department.
I joined the pharma world just a year ago, but coming from telecommunication in consumer, the transition was not as stark as I had imagined.
More samples available upon request.
Since 2017 I have been acting as artist, Tanners, creative director, illustrator, merch coordinator and creator, photo editor, retoucher, graphic designer, co-director, assistant producer, PA, GIF creator, music video extra, moral support, and everything else you can squeeze between those roles. Everything-creative collaborators. It has been the most exciting project I have ever worked on as the work is constant, fast, and she has a compelling creative image in mind every single time she sends me a project.
While I do not consider myself primarily an illustrator, I have a deep love for drawing. Starting off art school with the intent of getting my major in Fine Arts, I realized how much fun I had using a computer to create things my hands couldn’t! The progression to design was natural, but I still love to use drawings whenever I can. Including tattoos, see my flash sheet (I gave about 30 tattoos in a night for a fundraiser. I am very much not a tattoo artist.)
These are all websites I designed and coded (only one I did not code is Yissle.) Some are still live, some aren’t live yet, some are now online as variations of what I created. While I am not a front-end developer at my core it is something that I can do well and fast. I’ve learned many ways to do workarounds for artists with tiny budgets. They’re kinda psycho, but they work.
If you’re wondering why I built my site on SquareSpace, it’s because I needed to force myself to not go into the deep worm-hole that is coding something perfect.
Freelance work for the dental startup company, Dandy. With a modern approach to dentistry, comes a modern approach to dental swag. Working with their employees, I have become the apparel director and all other random design-need-doer for this lovely crew.
During my time at mtheory, the company acted as the operational manager of Forest Hills Stadiums. This gave me the opportunity to make some work for some of my favorite artists* in the world and lots of free shows with lots of free drinks (ask me about the THREE speakeasies within the venue…) Working with the creative director, Noah Armstrong, he was given the opportunity to completely redo their branding with me tagging along to help.
*Dolly Parton
This was a personal project using my dad’s photographs (which he randomly sent me) to assemble an editorial book named after his bus. It was all blindly assembled, as I had no backstory to any of the images. I decided to create my design project first, and then give him a call to get the back story on what exactly I was looking at / had created. View in it’s 96 page entirety here.
This was a project to explore the transition of adolescence into adulthood. I was very much struggling with grasping the concept of it so I decided to illustrate it how I knew best – which was literally illustrate it out until I thought I could quantify the exact moment that it happens. I mainly found out everyone doesn’t understand it either!